Embrace the Threat, Lead the Change

Deanna has been operating in the IP space for many years (with a law and science degree from New Zealand) and has been in Greater China since 1997. She focuses on advisory services relating to the international aspect of all types of IP assets, IP audits, IP training, IP supply-chain management, management, commercial exploitation, development and enforcement of different types of intellectual property rights. This means being with the clients from IP inception right through the value cycle.

Having experienced as a management consultant prior to being in the IP space, she fully appreciates that to really help clients, we need to understand them on multiple levels and to incorporate legal & IP advice into their real business strategy.

She has been recognised as one of the leading 250 women in IP in the world (by the publication, Managing IP). And has been ranked as an IP expert for many consecutive years in different directories including legal500; Chambers; World Trade Mark Review. She currently serves on a no. of committees including IP committees for overseas governmental delegations.

In addition to being a certified professional executive coach (ICF PCC), she is also a trainer in professional risk management and active in board governance/advisory work. She combines legal, consulting and coaching services in her approach.

Georgia specializes in all areas of IP, both contentious and non-contentious, with a particular focus on litigation. She excels in enforcing clients’ different types of IP rights against infringers and managing administrative, civil and criminal actions in China. Her extensive experience also includes a wide range of IP counseling services, such as patents, trademarks, designs, and technology advisory work. Georgia has a proven track record in handling commercial transactions, technology transfers, licensing, trade secret protection, and employment-invention remuneration issues. She has successfully advised and represented clients across various industries, including fashion, sports, educational products, consumer electronics, power and automation technologies, pharmaceuticals and medical devices.

Georgia is a China Appointed Attesting Officer. She speaks English, Mandarin, Cantonese and Shanghainese.

Alex’s track record includes global team building, governance and audits, risk management, and applying agile and DevOps methodologies for efficient outcomes.

Alex combines deep technical knowledge to assist companies with visualizing, planning, implementing, and realizing their strategic goals.